Website design and UX evolution for this professional services firm based in the UK and Asia.
Measured evolution helping design success
RPC came to us when they needed to evolve their website and digital presence. The desire was to build on their strong brand foundations and completely overhaul their site in a measured and phased approach. Bring it up to better WCAG compliance and introduce simpler UX and IA.
Bringing their core pillars to the fore
A key outcome of the extensive workshop process was to bring the core pillars of RPC to the fore and focus the user journeys and content around the pillars to reveal expertise and depth. We needed to
reduce page depth and more clearly present the firms proposition as a law firm.
Modular and flexible
The modular development of the site components mean't that landing pages and all types of content could be created quickly and easily with the ability to integrate and bolt in components as they evolved.
Developing a phased design solution is always a challenge. But one that if approached with the correct open mindset and forward vision is ultimately most rewarding.
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