Detail from one of the spreads. This limited run print magazine sold like hotcakes in the Design Council shop. Created with traditional print methods.

This design was part of a set of concepts while working on the first main Speedo site design. Often the journey is more rewarding than the destination...

Concepts for the T&C book. These were early ones that helped shape the finished book. I love the simplicity of this approach and the use of contrasting texture's and finishes.

This visual is one of many that was part of a pitch to CBS Outdoor. While being quite a few years old now and really ancient in digital terms. I still like the freshness and impact that was achieved.

Having designed many evolutions of Jaegers website it was always fun to explore new structures and sub-brands.

Type can be such fun. Direct highly visual and to the point. Nuff said..

Sometimes its fun to just design with no boundaries. No brief and no client. This was a project to explore a fictional agency branding.

Of the many evolutions of their ecommerce site over the years, this one was my favourite. Smart simple and effective.

These concepts evolved into an entirely different print project for the  Reignwood brand. I still really like the direction this was going. Simple and sophisticated.

A key part of one of the site redesigns completed for Aquascutum over the years, this visual was one that I particularly liked. With its simple structure and high visual impact.

I'd love to have the time to finish this personal project. For now its a nice experiment in simple colour, layout and iconography. Watch this space...

Unlike many of these experiments this one actually was printed and is one of many cards completed over the years. I love the power and punch this simplistic approach has.

A joint pitch this one that went a little off course. Still the concepts for the site we did were great! Love the typographic minimalism and clean energy of this set.

For a a good few years I designed the Diesel-U-Music websites and helped evolved the branding. It was vibrant energetic and fun. Such a great brand to work for. Both here and in Italy. There really were no limits and the events were legendary!

This small part of the pitch for Habitat was one of my favourite designs. We got to the last two in this exhaustive process. Sometimes free pitching can bite you. Still I'm proud of the work that was done. A classic design approach that still looks fresh today.

One of a set of email designs that I even came up with the copy for.. copy is not my strongpoint but nevertheless it works and the full set was fab.

Yes it sure is. I love the simplicity of type and the layers that can be added with just a few subtle touches.

I have been lucky to work on many projects for Selfridges over the years. This one for their WonderRoom project was great fun and a great opportunity to explore an indulgent and decadent look.

A bit of fun exploring some of the branding routes that the CMS brand LavaSuite (also designed by me) could maybe have been applied. LavaSuite is now CommerceKit.

Before LavaSuite became CommerceKit we had some fun with this little play on words. Branding is simple yet tasty!